Privacy policy

PRIVACY NOTICE

HOMERA LEATHER CO. hereinafter referred to as the "Company", with its trade name HOMERA LEATHER CO, domiciled at AV. BERNARDO QUINTANA 80, INTERIOR 2B, COL. SANTA FE, LA LOMA, ALCALDÍA ÁLVARO OBREGÓN, C.P. 01376, CDMX, MEXICO issues this Privacy Notice, so that the Owner of the personal data, hereinafter referred to as "Data Subject", is aware of the treatment that the Company gives to the Personal Data.

The Company declares that the Privacy Policy ensures that any information provided by the Data Subject will be kept private, secure, and confidential. To attest to this, in this document the Company outlines the details of what information is collected and how it is used.

The Holder acknowledges that the information provided about himself/herself is true, correct, current and complete, taking civil and criminal responsibility for such information.

The Company reserves the right to exercise Discretionary Acts for the Review of Personal Data.

The information of the holders or the means of communication between the holders and the company can be verbal, written, electronic, optical and other technology such as postal mail, Internet or telephone.

For the purposes of this Privacy Notice, there are different types of Owners, in each of the types of owners will be different Personal Data collected and the purposes of the treatment of the aforementioned. The types of owners will be the following:

Owner Users in digital environment

Owner Website Users

The Owner User in Digital Environment is the one who provides his personal data to contract the Services provided by the Company in a Digital Environment, through its Internet Page (WWW.HOMERA.MX) or in the computer Application, hereinafter and as a whole, the "Page", "Internet Page", "Web" site or "Site".

Personal Data is provided through the creation of an Account or User Registration. The Company collects personally identifiable information that is voluntarily provided by the User, or in response to explicit requests by the Company.

The information requested is as follows:

Name

Address

Age

Genre

Bank Card Number

Transactions

E-mail account

Telephone Number

The Company does not collect sensitive personal data in the digital environment.

The Company may also collect your IP (Internet Protocol) address to help diagnose problems with our server, and to administer the Site. An IP address is a number that is assigned to your computer when you use the Internet. Your IP address is also used to help identify you within a particular session and to gather broad demographic information.

We make use of push technology through the Company's application that is used to send notifications with prior authorization from the user, this means of communication does not have any access to other functions or information of the equipment with which you connect to the site.

The information may include the URL they came from (whether or not they are on our Web Site), what URL they go to next (whether or not they are on our Web Site), what browser they are using, as well as pages visited, searches performed, postings, purchases or sales, messages, etc.

Cookies

The User of the Company's Website knows and accepts that the Company may use a tracking system through the use of cookies (the "Cookies").

Cookies are data files that are stored on the hard drive of a user's computer equipment or electronic communications device when browsing an Internet site, which allows status information to be exchanged between the site and the user's browser. The status information may reveal means of session identification, authentication or user preferences, as well as any data stored by the browser with respect to the Internet site.

Cookies are used to understand the interests, behavior and demographics of visitors or visitors to the Site in order to better understand their needs and interests and to better serve or provide related information to them. We also offer certain features that are only available through the use of Cookies.

We will also use the information obtained through Cookies to analyze the pages browsed by the visitor or User, the searches performed, improve our commercial and promotional initiatives, show advertising or promotions, banners of interest, improve our offer of contents and articles, personalize such contents, presentation and services.

Cookies are also used so that the User does not have to enter his password so frequently during a browsing session, also to count and corroborate the records, the User's activity and other concepts and commercial agreements, always having as objective of the installation of Cookies, the benefit of the User who receives it, and will not be used for other purposes unrelated to the Company.

It is established that the installation, permanence and existence of Cookies in the User's or visitor's computer depends on his or her exclusive will and can be eliminated from his or her computer whenever he or she wishes. To find out how to remove Cookies from the system, it is necessary to check the Help section of the browser. Also, Cookies or other similar systems installed by third parties can be found on certain pages of our Site. The Company does not control the use of Cookies by third parties.

The company also uses Web Beacons when the user is using the Site, Web beacons are visible or hidden images inserted within a Web site, which is used to monitor the user's behavior in these media.

Purposes of Processing

The Personal Information is collected and stored for purposes of identification and certainty of the User of the Web Page of the Company (WWW.HOMERA.MX), in addition, are used for purposes of location, collection, contact, behavior and demographics of the Users, improve our commercial and promotional initiatives (marketing), send information or messages about new products and/or services as well as any other information, show advertising or promotions, of interest to our Users, with the above, the Company can provide an efficient service to the User.

The purposes are necessary for the fulfillment of the obligations and the relationship with the holder, i.e. that the Company provides an efficient service to the User, being this the main obligation and that gave rise to the Legal Relationship between the Company and the User.

The collection of information allows the Company to offer services and functionalities that are better suited to the User's needs. It also allows the Company to send to the User by different means and ways (including mail, SMS, etc.) offers of products and services that may be of interest to the User. It also allows the Company to use as means of communication and to send to the User by different means and ways (including conventional or electronic mail, SMS, MSM, electronic notifications) offers of products and services that may be of interest to the User, in addition to fulfilling its obligations by these means.

The Company reserves the right to request any additional proof and/or data in order to corroborate the personal data of each User, as well as to temporarily or permanently suspend those Users whose data could not be confirmed.

The User acknowledges that the account or User Registration is personal, unique and non-transferable, and it is forbidden for the same User to register or own more than one account. In the event that the Company detects different accounts containing the same or related data, it may cancel, suspend or disable them. The User will be responsible for all the operations carried out in his/her account, since the access to it is restricted to the entry and use of his/her personal password, of exclusive knowledge of the User. In the event that the account is suspended, the Company will store the User's personal data, to the effect that the User and the Company will continue to be subject to the provisions of this Privacy Notice.

In the event that the User's information at the time of registration is incorrect or incomplete, making it impossible to verify and identify the User, the Company shall have the right to immediately suspend the provision of the Services through the Website, without prior notice, and the User shall be liable at all times for the losses and damages finally suffered.

Data Transfer

The Holder expressly authorizes the Company to keep in its registry the information provided by the Holder, also authorizes the Company to provide constant information on the referred registry to (i) authorities that request it as permitted by the legislation in force and (ii) to its strategic, commercial or technical partners with the purpose of offering better conditions for Promotions and/or User's contents. In addition, the User expressly allows the Company to collect information for traffic monitoring, with the intention of identifying groups and profiles of users, as well as for advertising purposes.

Data Transfers are for lawful purposes and in accordance with the provisions of the Law on Protection of Personal Data Held by Private Parties.

The recipients of the information to be transferred are strategic, commercial or technical partners, which is only used for the purpose of advertising and development of the Web Page.

The Company declares that it will not transfer any type of information of the Data Subject to national or foreign Third Parties, otherwise, the Data Subject will be informed by means of the publication of a new Privacy Notice. The foregoing in accordance with the provisions of Article 36 of the Regulations of the Law on Protection of Personal Data Held by Private Parties.

Transfer in special circumstances

If there is a sale, merger, consolidation, change in corporate control, substantial transfer of assets, reorganization, or liquidation of the Company then we may transfer, or assign the information collected on this Site to one or more other relevant parties, and we may be required to issue a new Privacy Notice updated for internal changes.

Data Submission

The Company declares that it may communicate Personal Data of the Data Subject with the Data Processor, within or outside the national territory in terms of the provisions of the law or the Regulations.

The person in charge is an individual or legal entity, public or private, outside the Company's organization, who alone or jointly with others, processes personal data on behalf of the Company, as a result of the existence of a legal relationship that binds him/her to the Company and delimits the scope of his/her action for the provision of a service.

This transfer of data is to fulfill the purposes specified in the treatment, which are directly related to the fulfillment of the objects and contractual or extra-contractual relations with the Company.

The processing of data in this referral is subject to the following terms agreed between the company and the processor:

I. Only process personal data in accordance with the Company's instructions;

II. Refrain from processing personal data for purposes other than those instructed by the Company;

III. Implement security measures in accordance with the Law, the Regulations and other applicable provisions;

IV. Keep confidentiality with respect to the personal data processed;

V. Delete the personal data subject to processing once the legal relationship with the Company has been fulfilled or upon instructions from the Company, provided that there is no legal provision requiring the retention of personal data, and

VI. Refrain from transferring personal data

The exercise of the Data Subject's ARCO rights or any other right provided by law or regulation, shall be in accordance with this Privacy Notice.

Limiting the use or disclosure of Personal Data

In order for the Holder to exercise his/her right to limit the use or disclosure of personal data, but with the intention of continuing to use the services provided by the Company, the user must express this in writing to the following email VENTAS@HOMERA.MX, such writing must contain the following:

- The name of the owner and e-mail address where you will receive the answer.

- Directed to the Company.

- Customer registration or account with the Company to prove your identity or the relationship you have with the Company.

- A clear and accurate description of the data you want to limit its use or disclosure.

The Company will have a period of 20 working days to answer and, if necessary, execute the limitation of use, in such answer, it will give the resolution and the possibility of carrying out what was requested in the Written Statement, without prejudice to the possibility of exercising its other rights.

Rights of the User in relation to his Personal Data:

For the Users of the Web Page, in addition to those indicated in this document, it has the following:

The User has the right to Access his data through the Company's Web Page, in his User Registration you will find all the Data he provided to the Company. These data can be accessed by providing your User Name and Password.

The User has the right to ratify his/her data at any time he/she wishes through the Company's Web Page, in his/her User Registration, he/she can modify them, and must also update his/her personal data at the moment of acquiring a good published in the Company's Web Page.

The User has the right, at the time he/she wishes to exercise it, to cancel his/her account or User Registration, by accessing it, selecting the option to Cancel Registration, thereby revoking his/her consent to the processing of personal data or objecting to the Privacy Notice, however, the Company will keep the information provided in its database, stored and safeguarded.

In order for the User to exercise his/her right to express his/her refusal for the processing of his/her personal data for those purposes that he/she considers not necessary, the user must express it by means of a free writing to the following e-mail VENTAS@HOMERA.MX, such writing must contain the following:

The name of the owner and e-mail address where you will receive the answer.

Addressed to the Company

Customer registration or account with the Company to prove your identity

The clear and precise description of purposes that you consider not to be necessary

The Company will have a period of 20 working days to answer and, if necessary, stop using the personal data for the aforementioned purposes.

In order for the User to exercise his/her right to limit the use or disclosure of personal data, but with the intention of continuing to use the services provided by the Company, the User must express this by sending a free letter to the following email VENTAS@HOMERA.MX, such letter must contain the following:

The name of the owner and the e-mail address where you will receive the answer.

Addressed to the Company

Customer registration or account with the Company to prove your identity

A clear and accurate description of the data you want to limit its use or disclosure.

The Company will have a period of 20 working days to answer and, if necessary, execute the limitation of use, in such answer, it will give the resolution and the possibility of carrying out what was requested in the Written Statement, without prejudice to the possibility of exercising its other rights.

The above are means for the User to limit the processing of personal data.

Exercise of ARCO Rights

The Data Subject has the right, in person or through a Representative, to request from the Company, at any time, access, rectification, cancellation or opposition, with respect to the personal data stored in the Company's Database.

The Application must be in writing with the following requirements:

The name of the owner and address or other means of communicating the response to your request.

Documents proving identity (copy of voting credential for example) or, if applicable, legal representation of the holder. The IDs must be official.

The clear and precise description of the personal data with respect to which the user seeks to exercise any of the rights of access, rectification, cancellation or opposition to the same.

If applicable, the modifications to be made and provide the documentation supporting the request.

That the letter is addressed to the Company.

The Request will be sent to the Committee or the Personal Data Officer through the e-mail VENTAS@HOMERA.MX, and internally it will be sent to the person who receives and answers these requests.

The Company will communicate to the Holder, within twenty working days from the date on which the request for access, rectification, cancellation or opposition was received, the determination adopted. The moment in which the request is received is the one in which it has entered our server, answering the same with an Acknowledgement of Receipt.

Once the answer has been sent within the indicated term, the Company will have 15 working days to execute the Access, Rectification, Cancellation or Opposition of the personal data according to the request or similar rights.

The Holder shall cover the justified shipping costs or the cost of reproduction in copies or other formats. Depending on the information, whether the delivery of the information is electronic or physical, the Company will need an address to send the information.

When the data are no longer necessary for the fulfillment of the purposes set forth in this privacy notice and the applicable legal provisions, they must be cancelled, blocked and deleted by operation of law.

Procedures for blocking and deletion of personal data

Once the data has been cancelled, the Company will keep the personal data of the Holder for one more month, for purposes of clarification and preparation for deletion. Once this period has expired, the Company will definitively delete the personal data of the holder, having no opportunity to locate or contact the holder, being eliminated from the database and discarding all files related to the holder. If the holder were to carry out another act with the company, he/she must initiate it as if the relationship had never existed.

The above, observing what is indicated in the Privacy Policies for the purpose of keeping information by operation of law or authority.

Personal data that have fulfilled their purposes, but cannot be cancelled and deleted by operation of law or contract, will be blocked from the purposes to which they were submitted, until such time as they can be deleted. During this period, the personal data may not be processed.

Confidentiality of information

The data of the Data Subjects will be provided only by the Company in the forms set forth in this Privacy Notice. The Company will use its best efforts to protect the privacy of the information. It may happen that by virtue of court orders, or legal regulations, the Company may be compelled to disclose information to authorities or third parties under certain circumstances, or in cases where third parties may intercept or access certain information or data transmissions in which case the Company will not be liable for the information that is disclosed. In such cases, the Company will notify the Data Subject of this situation.

We do not assume any obligation to keep confidential any other information that the Holder provides through newsletters and online chats, as well as the information obtained through cookies, information that has not been directly delivered to the Company.

It should be clarified that the Owner's information is NOT sold, given away, provided or rented to any third party. If the user does not want his/her data to be shared, he/she may decide NOT to use a certain service or NOT to participate in certain promotions or contests.

The Company will take all possible measures to maintain the confidentiality and security described above, but will not be liable for any damages or losses that may arise from the violation of these measures by third parties using public networks or the Internet, altering the security systems to gain access to the information of the Holders.

Security breaches occurring at any stage of the processing that significantly affect the economic or moral rights of the Data Subjects will be immediately reported by the Company to the Data Subject, so that the latter may take the corresponding measures to defend his/her rights.

Security and storage

The Company has implemented several security techniques to protect the data provided by the Holder against unauthorized access by visitors to the Website or to the Company's Database, either inside or outside the Company. One of the factors that protects the security of the data is that our system has implemented a SSL security lock, which makes it impossible for a person outside the relationship between the Holder and the Company to access or acquire the data illegally.

It is necessary to keep in mind that perfect security does not exist on the Internet. Therefore, the Company is not responsible for illegal interceptions or violation of its systems or databases by unauthorized persons. Likewise, the Company is not responsible for the improper use of the information obtained by these means.

When hiring a service or purchasing a product online, you will be asked for bank details for which we are committed to offer security and confidentiality of the data you provide us, for this, we have a secure server, so that the information sent to us is transmitted encrypted to ensure their protection.

Once we receive the data, we will do our best to safeguard the information on our server.

Databases

The Company's Database, where the collected information is stored, will keep the Information provided by the Holder stored and safeguarded, even if it is modified, updated, or even cancelled for any reason. The above with the purpose of keeping a history of the Holder and protecting its legal interests. The conservation of information mentioned in this paragraph may be erased or eliminated in its entirety by exercising the ARCO Rights.

Customer Service or Company Service

The Company makes available to the Data Subject an e-mail address where he/she can clarify any doubts regarding the use of Personal Data, means to exercise rights in relation to personal data, etc. The e-mail address is VENTAS@HOMERA.MX

Modifications to the Privacy Notice

The Company, as well as the Holder, recognize that this Privacy Notice is of unlimited validity. However, the Company will endeavor to keep this Notice updated.

The Company may modify the Privacy and Confidentiality Notice at any time without prior notice. Therefore, the Company recommends the Holder to re-read this document regularly, so that he/she is always informed about possible modifications.

Alterations or modifications to this Privacy Notice will become effective immediately upon posting on the Company's Web Site.

Once the modifications have been made, it will be presumed that the Data Subject who continues using the Company's Website, requesting its services, or performing the acts that gave rise to the relationship with the company, will have full knowledge, will have read and consented to the amended Privacy Notice.

Amendments to the Privacy Notice may be made known to the Data Subject through a notice on the Company's Website, by e-mail, by telephone or in writing.

E-mails

The Company may send e-mails to the User for the purpose of providing better service:

After User Registration, notifying you of your account information

With reminders of the services we offer (especially those you have not yet used or have not used for a considerable time).

To send information about the Products you have ordered

As part of a Newsletter

Email Product Promotions

To offer related services

However, in each of the e-mails we send, we will always offer you the possibility to request that we stop sending you future e-mails.

Public Records

The Public Registry of Consumers, Users and other related matters, indicated in related provisions such as the Consumer Law or the Financial Services User Protection and Defense Law, will continue to be in force and will be governed in accordance with the provisions of the aforementioned laws and the applicable provisions derived therefrom, together with the rights set forth therein.

Consent

The Holder declares that, by using the page, providing his/her Personal Data and having an account or User Registration, or the direct performance of contractual or extra-contractual origin with the Company, he/she has already read the present notice and consents to the stipulations herein. The Holder consents to this Privacy Notice, in accordance with the Law on Protection of Personal Data Held by Private Parties, not opposing the Privacy Notice. No data will be treated until five days after they have been provided by the user and this has not expressed its refusal.

Revocation of consent

Consent may be revoked at any time without retroactive effect. To revoke consent, the Data Subject must send a Request, which must be in writing with the following requirements:

The name of the owner and address or other means of communicating the response to your request.

Documents proving identity (copy of voting credential, for example) or, if applicable, legal representation of the holder. The IDs must be official.

A clear and precise description of the link you have with the Company.

Provide documentation to support your request.

That the letter is addressed to the Company.

To verify that the relationship with the Company has been terminated.

The Company will issue a response in which it will confirm the revocation of the consent, or in its case, it will indicate the reasoning depending on the specific case, counting the company with 15 days to issue this response. The deadlines will be counted from the moment the mail enters our server, and the Company will issue the respective Acknowledgement of Receipt of Request.

Any subsequent Request to the one mentioned in the previous paragraph shall have the same effect as an initial one, and the Holder and the Company shall be bound to the same deadlines indicated above.

The Application will not be valid if the above is omitted.

Internal Privacy Area

The holder may exercise his/her rights and make the consultations indicated in this document, as well as in the law, through the Privacy area of the Company.

The User will have to use the aforementioned e-mail VENTAS@HOMERA.MX, to contact the Privacy area.

Personal Data Protection Authority For any questions or additional information, as well as to exercise different types of rights and procedures in addition to those indicated herein, the User may contact the Federal Institute of Access to Information and Protection of Personal Data "IFAI" at 01800-835-4324 (toll free) through the website www.ifai.org.mx.